Email Marketing: The Most Important Advantages and Disadvantages

نویسندگان

چکیده

This paper focuses primarily on the role of Email marketing and E-commerce. is one most modern means methods in world. Modern information communication technologies also facilitate circulation sending electronic messages with highest quality accuracy. In addition, campaigns help to increase sale products shops target customers efficiently legally. However, despite benefits marketing, there are many negatives that constitute a real obstacle promotion via this messaging system. study discussing important advantages disadvantages analyzing success factors by avoiding these benefiting from all advantages.

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ژورنال

عنوان ژورنال: Business, management and economics research

سال: 2021

ISSN: ['2413-855X', '2412-1770']

DOI: https://doi.org/10.32861/bmer.71.1.8